Guido Vedovato is a self-taught artist who consciously chose as a means of expression neo-primitive style. Adherence and approaches ancient techniques are both integral part of his Ars poetica.

His pictures are characterized by autonomous styles. In his works, his childhood memories come to life and reality mingle with the imagination, thus creating an inviting, magical, slightly surreal world. With his colourful, detail-rich paintings, in our imagination we can roam the Italian Alps and this hidden, untouched countryside is revealed to us, which Vedovato so well known and so much love.

Events that are rendered by means similar to that of the Egyptians, change the world in which the proportions of creatures and objects also change. He shifts and shuffles the spatial scales, in order to dip the viewers into his magical world.

Visual munitions, origins and motivations for his motifs:

He was born at the foothills of the Italian Alps, in Vicenza in 1961. In his teens, he spent a lot of time in the family house in the mountains. Then he met the traditional life of rural people and the natural world surrounding villages. These have become the themes for his works and found his main motifs as well, such as the cat and the rooster - and also owls that symbolise naive artists working at night.

His paintings always tell us little stories about everyday life in the mountains. His pictures show Italian villages as virtual open air museums where people live their quiet, ordinary life, which hardly changed during the twentieth century. What Vedovato means to say is very personal and reflect his personal view of the world. His aim is to, with his fairytale-like imagery, record local customs, traditions, milieu, while preserving universal values by showing these landscapes, these people and their ancestral occupation before modern Italy swallow these up completely. .

"People, it seems, are beginning to forget what life was like, say, fifty years ago - especially in rural areas and in the mountains. Young people know very little about their origins and roots,, they do not know anything about the world their fathers or grandfathers used to live in. "My goal with my works is to remind everyone: we must not forget what the past teaches us."